| Type | Newsmagazine |
|---|---|
| Format | Web / Print |
| Editor | Austin Cassidy (editor) |
| Founded | 2009 |
| Political alignment | conservative |
| Headquarters | Jacksonville, Florida United States |
| Circulation | 6,000 monthly |
| Official website | JaxObserver.com |
The Jacksonville Observer also known as JaxObserver.com is a news website in Jacksonville, Florida, USA, with a focus on conservative-leaning political commentary, sports, local news, and entertainment.
The Jacksonville Observer is similar in nature to other online-only 'newspapers' such as MinnPost.com and the Voice of San Diego.
Launched on May 10, 2009 the news site has broken a number of local stories and publishes more than a dozen original and syndicated articles each day. The Observer offers readers a monthly print magazine and several email newsletters.
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The Observer has published interviews with several candidates for public office, including former Florida State Representative Aaron Bean. The site provides coverage of local and state political issues, religion, sports and entertainment. It is frequently read and referred to by Jacksonville politicians. The paper has a relationship with News Service of Florida, which provides coverage of state politics.
During the 2010 election for U.S. Senate in Florida, Democratic candidate Jeff Greene used a quote and endorsement from the Observer to headline a heavily run television ad during the final days of the campaign.
On July 8, 2009 the Jacksonville Observer Radio Show launched on ABC 1320-WBOB. Hosted by Tom Patton, formerly the host of WJCT's Week In Review on television and the radio, the show has a discussion and call-in format that allows the public to participate.
The program's first guest was Jacksonville Mayor John Peyton, who defended his decision to push for a property tax rate increase with his new budget proposal. Community leaders and politicians appeared frequently on the show, which also played host to several political debates and radio townhalls.
The Observer Radio Show went on hiatus when ABC 1320-WBOB changed formats in May 2010.
In May 2010, the Observer launched a monthly print magazine. Featuring original editorial content and distributed at more than 100 locations in the metro area, the Observer Monthly is cast as a "conservative alternative" to the market-leading Folio Weekly.
The first issue featured an investigative story about the use of Craigslist by local prostitutes.